Logo Design
TJs Top Shelf Logo Showcase
About Our Creative Journey
For this logo design project, I began with a series of hand-drawn sketches to explore different concepts and visual directions. This allowed me to freely brainstorm and capture initial ideas in a raw, creative way. I then refined these concepts using inspiration drawn from a custom mood board, which reflected the client’s brand personality, target audience, and desired aesthetic. By combining the organic creativity of sketching with intentional design influences from the mood board, I was able to develop a polished, meaningful logo that perfectly aligned with the client’s vision.
